
Make it stand out
Introduce your brand
Word Palette Builder
Select powerful words that resonate with your brand's voice.
Build Your Word Palette
Browse through this collection of "power words" that score highly in headline analyzer tools. The words are organized by category. For each word, choose whether you feel you can use it to describe what your clients dream or nightmare.
If you took the brand archetype quiz or already know your archetype, select it below:
The Innocent
The Sun (XIX)
The Explorer
The Fool (0)
The Sage
The Hermit (IX)
The Hero
Strength (VIII)
The Outlaw
The Tower (XVI)
The Magician
The Magician (I)
The Regular Guy/Gal
The World (XXI)
The Lover
The Lovers (VI)
The Jester
Wheel of Fortune (X)
The Caregiver
The Star (XVII)
The Ruler
The Emperor (IV)
The Creator
The Empress (III)
If you know your Mercury Sign, select it below (or skip)
Aries
Direct, Bold, Urgent
Taurus
Steady, Sensual, Practical
Gemini
Quick, Witty, Versatile
Cancer
Emotional, Intuitive, Protective
Leo
Dramatic, Creative, Confident
Virgo
Precise, Analytical, Helpful
Libra
Harmonious, Elegant, Diplomatic
Scorpio
Intense, Mysterious, Transformative
Sagittarius
Adventurous, Philosophical, Expansive
Capricorn
Authoritative, Strategic, Achievement-Focused
Aquarius
Innovative, Unconventional, Future-Focused
Pisces
Intuitive, Dreamy, Empathetic
Select Your Power Words
Your Word Palette
Here are the words you've selected, organized by category.
Your Mercury Sign Power Words
Communication style: Direct, Bold, Urgent
Your Archetype Power Words
Words You Selected
Words to describe their dream
Words to describe their nightmare
My Word Palette
Generated on
Your Mercury Sign Power Words
Communication style: Direct, Bold, Urgent
Your Archetype Power Words
Words to describe their dream
Words to describe their nightmare
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