Build the brand people recognize before they read a single word.
You know you're good at what you do.
It's time your brand expressed your excellence.
"How do I create a brand that moves people?”
If you've asked yourself some version of that question, you're not alone, and you're not behind. You're not on your first attempt, either.
Five half-baked offers all modeled after someone else’s framework.
Canva designs open in an embarrassingly high number of tabs, none of them quite right.
An Instagram bio you keep rewriting and never love.
Maybe a designer who needed a brief you couldn't quite nail down, or a course that promised clarity and handed you another worksheet.
None of it was completely wrong.
It was just out of order, and missing one thing.
What makes you different IS
what makes you marketable.
Not the version of you that fits your industry's template. The true version.
The version that holds a contrarian conviction at the center of your work.
The fire-in-the-belly idea that — if you said it out loud, fully — would lose you some followers. And earn you the right ones.
It’s the thing every memorable brand is built on.
And until it's fully realized, the brand around it can't cohere.
Not because you're not good enough.
Because you can't brand a conviction you haven't fully claimed.
The Brand Grimoire Academy is where you do just that.
The framework I use inside my five-figure bespoke work,
now in your hands.
The Brand Grimoire isn't a swipe file or a template you fill in.
It's a sequenced framework that builds the brand underneath your offers, your messaging, and your visuals.
The brand that has been there the whole time, waiting to be witnessed.
The order matters. The work starts with what you say, moves to how you work, and lands at how it all looks.
Most branding gets that order backwards. (Which is why most branding stays in Canva.)
The Lilith Room
The Brand Grimoire is the framework.
The Lilith Room is where the work happens.
When you enroll in the Brand Grimoire Academy, you get VIP access to the Lilith Room for as long as you're in the cohort.
The Deets
what’s included in the Lilith Room VIP?
The Brand Grimoire Academy
$1,500 value
Self-paced, with you moving through it at the rhythm your real life allows.
Asynchronous Support
$300 value
Private community, async Telegram support. Not a Facebook group clogged with notifications. A room with intention.
Lilith Room Live, Weekly
$1,800 value
Collaborative inquiry, not directed coaching. We meet live and work through wherever you're stuck.
Zhuzh Your Shit, Monthly
$500 value
Once a month, bring your Canva designs to the call and let me work my magic. Real-time design critique, by the person helping you write your Brand Grimoire. The Canva file you've been staring at for three weeks just got fixed.
Plus the Rest of the Room
$275 value
Banner Templates, Persona Umbra, Persona Vox, Consiliario Evocatus — resources for the women already inside, now yours.
Total value
$4375
Your investment
$444
Six months of full Lilith Room VIP access, available during this enrollment period only.
Klarna & Afterpay available at checkout.
Bonuses?
🥂
Why, yes!
🎊
Bonuses? 🥂 Why, yes! 🎊
Enroll before
A private Telegram thread, just you and me — for the questions that don't fit anywhere else, for as long as you're in the Academy. ($500 value)
Enroll within 48 hours
A private strategy call — we sit with what's actually catching you in your brand right now, before you even open the first module. ($300 value)
Imagine the brand you'd brag about
Aligned clients in your inbox saying "I knew the moment I saw your brand."
You speak about your work with total clarity, in any room.
A coherent offer stack that reads like a functioning ecosystem.
A brand that grows with your next evolution instead of breaking under it.
Messaging that attracts the people you actually want to work with.
That's not someday. That's the moment you complete your Brand Grimoire.
Your Grimoire begins here…
Exploration
Verbal Branding
Before there's a logo.
Before there's a color.
Before there's a feed worth scrolling.
There's a person with something to say, and a brand that doesn't quite say it yet.
Before Exploration
You struggle to explain what you do without over-explaining
Your offers don't sound like the same person
You second-guess every visual decision
Headlines feel like staring at a blank page
You describe your method in five different ways depending on who's asking
Content feels scattered, reactive, exhausting
After Exploration
You speak about your work with total clarity, in any room
Your offers cohere — five things, one voice
You know exactly who you are in any room
Every headline has built-in pull
You become "the one with the [method]"
Every piece reinforces the same brand
Archetype & Values · Brand Identity & Tone of Voice · Word Bank · Signature Framework Extractor · Tagline & Elevator Pitch · Content Pillars ·
Archetype & Values · Brand Identity & Tone of Voice · Word Bank · Signature Framework Extractor · Tagline & Elevator Pitch · Content Pillars ·
Experience
Kinesthetic Branding
Clients don't just buy what you sell.
They buy what it feels like to work with you. Experience is the layer most founders treat as operations.
The Brand Grimoire treats it as brand.
Before Experience
You have multiple offers and don't know which one is the offer
Your offers don't ladder, they compete
Your lead magnet doesn't pull its weight
You burn out trying to post everywhere
You start every content piece from scratch
After Experience
You show up consistently without burning out
One piece becomes five — visibility stops costing you hours
Every touchpoint is designed on purpose
You have a content rhythm that fits your life
Clients say "I knew the moment I worked with you" — and refer everyone they know
· Signature Offer · Offer Stack · Lead Magnet · Prospect Pathway · Content Oracle
· Signature Offer · Offer Stack · Lead Magnet · Prospect Pathway · Content Oracle
Expression
Visual Branding
Most branding starts here.
That's why most branding fails.
By the time you reach Expression, you already know who you are, how you sound, and how you work. So choosing colors becomes the part you actually want to do, because you're not guessing at aesthetics. You're dressing a foundation.
Before Experience
Visual decisions feel like guesses
Your colors don't quite match across platforms
Your logo doesn't fit in half the places you need it
Branding feels like decoration applied on top
People say "that's cute"
After Experience
Every visual decision has a north star
Your brand is recognizable in a feed before they read the caption
Your brand looks intentional everywhere it shows up
Branding feels like dressing a foundation
People say "I knew the moment I saw your brand"
· Mood Board · Color Palette · Wordmark Logo · Visual Branding Extras
· Mood Board · Color Palette · Wordmark Logo · Visual Branding Extras
What Clients Say
“What surprised me was the dedicated time. There are 10K masterminds where you rarely see 'the master.' She takes 90-minute sessions to meet in person, asks what we need, and adapts the content to meet us where we are.”
Dr. Staci Moore“The Signature Framework module blew me away. It helped me EASILY build out my framework in minutes compared to the hours I had tried to do before. I now simply show up as myself — my brand, framework, and language is wholly mine.”
LaRosa Johnson
The advice was well-meaning.
It was also incomplete.
Pick a niche. Get specific. Just start posting and get visible!
Branding is decoration. It comes after the real work.
Wait until you scale to invest in it.
And it's why you keep starting over every time something in your business shifts — building again, rewriting again, second-guessing the foundation underneath everything.
Branding is the foundation.
Not the accessory.
The brand underneath your work, your conviction, your voice, your felt presence, is what makes every other decision in your business easier.
That's not theory. That's the framework I used to build Scorpio Sol Studio. I'm not selling something I studied. I'm selling something I live.
A few things worth knowing before you say yes.
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The Brand Grimoire opens May 27th. You'll be welcomed into the Lilith Room immediately upon enrollment, with all resources available to you while you're in the cohort.
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Six months of full VIP access to the Lilith Room: every module, every weekly call, every resource, and the community alongside you. Move at your own pace. Some students finish a module in a week; others take a month. Both are correct.
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Yes. Klarna and Afterpay are both available at checkout during this enrollment window only; choose installments that fit your cash flow, not the other way around. ***Payment plans are exclusive to this cart-open promotional period.
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Full refund within 7 days of access, as long as you haven't yet used your 1:1 kickoff call. After 7 days, or after we've sat together for your kickoff, no refunds.
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Everything lives inside the Skool app, a clean platform you'll navigate in five minutes. Modules are video and text. Templates are drag-and-drop in Canva. You don't need to know anything technical. You need to be willing to do the work.
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The Brand Grimoire is self-paced for a reason. Six months means you move with your real life, not against it. Most modules are designed to be completed in a focused 60–90 minute session, which is less time than you're currently spending rewriting your bio.
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Especially then. If your business has multiple offers that don't yet sound like the same person, the Brand Grimoire is built for you. By the end of the cohort, your offers don't just coexist, they cohere.
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The framework was built for coaches, creatives, healers, and founders whose offer is some flavor of themselves. If your business depends on people getting who you are before they buy from you, the Brand Grimoire was built for you.
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Then this is for you specifically. The work that doesn't stick is almost always work done in the wrong order, visuals before voice, or messaging before conviction. The Brand Grimoire is the order that makes the work hold.
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The Lilith Room remains open year-round at $97/month or $888/year for VIP access, with rolling admissions.
What ends with this cart close is the $444/6 month option, the Klarna/Afterpay flexibility, and the cohort start date of May 27th.
The only thing left is your decision…
and the room you decide your way into.
You already know the foundation matters.
You already know your brand is more than a logo.
$444 · Cohort opens May 27th · Klarna & Afterpay available